Organizations are being interpreted and described by search, reviews, and AI, and they can get it wrong. I focus on brand and reputation in the age of AI. By working in collaboration with AI, my work is possible and necessary. Businesses have lost contracts and reputation because AI has misrepresented them. Have a plan for regular audits of your online presence. Need help? Check out www.spottedbrand.com to learn more about the SPOTTED Brand Trust System, the diagnostic app I've built to help you manage this overwhelming responsibility. 

I've lived in Buffalo for over five years and have made it home. I joined the Chamber to connect with local businesses and help them continue to thrive in our community and beyond. My passion is helping small businesses who often don't have access to PR services. Want help making your brand consistent, clear, and credible or have questions on how to respond to a negative review? Let's meet!